Hermes is one of the most coveted brands in the world.
The timeless label has even made appearances in films such as Sex and the City, Le Divorce and Blue Jasmine.
Perhaps the most memorable Birkin quote came from Sex and the City, when a stores clerk gives Samantha Jones the unfortunate reality that she cannot purchase a Birkin straight off the shelf. Confused, Samantha seeks answers – the clerk responds,
“this isn’t just a bag, this is a Birkin”.
This line emphasizes just how desired this brand really is.
Le Divorce, staring Kate Hudson, turned an Hermes bag from a status symbol, into an influential character. The red crocodile Kelly bag featured gold hardware, and became a huge part of Hudson’s role. Due to the expense of using this bag as a prop, it even had a stunt double – an identical knockoff that was used any time the original piece had to get banged up.
The Hermes bag from Blue Jasmine exceeded the cost of the film’s entire costume budget. The tan Birkin that Cate Blanchett used throughout the movie was actually borrowed from designer Suzy Benzinger’s personal wardrobe. Regardless of the bags price, Blanchett explained that they preferred to borrow rather than buy simply due to the excessive wait-list; “The waiting list for those bags is decades. You’re in wheelchairs before they arrive.”
As if the exclusivity of these pieces isn’t fascinating enough as it is, seeing Hermes displayed in popular movies increases the ‘untouchable aura’ that everyone so desperately aspires to obtain.